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5 Content Formats to Grab Your Audience’s Attention
August 19, 2019Are you curious to know what types of content are most effective? Each company has a unique audience, so you’ll have to experiment with different types of content to see what your readers like best. That said, there are some forms of content that are worth exploring regardless of your audience. For example, the human ...Read More →Simple Strategies for Improving Site Speed
August 16, 2019Time runs our world. It dictates where we are supposed to be and how long we have to spend on things. Not following time can land us into trouble – a lost job or a missed opportunity with a client. Knowing how important time is, you can’t ignore it when it comes to other aspects of ...Read More →Must-Have Qualities that Your Digital Marketing Firm Should Have
August 14, 2019When looking to partner with a digital marketing agency in Baton Rouge, there are many things that you must take into consideration. What makes this process difficult is that there are tens of thousands of internet marketing firms that all look great and promise great things. So, how do you go about narrowing down your ...Read More →LinkedIn Strategies for Small Businesses
August 12, 2019Small business owners are some of the hardest working people out there. They wear many hats, as they are responsible for increasing sales, delivering customer service, managing bookkeeping, running marketing campaigns and more. Adding LinkedIn to the to-do list might sound overburdening, but small businesses cannot afford to overlook this channel. LinkedIn is one of the ...Read More →Is Affiliate Marketing Right for Your Brand
August 10, 2019Affiliate marketing is the process of earning money by promoting other people’s products. Essentially, people find a product they like, promote it and earn rewards for completing desired actions. These actions could be visits to your site, completion of a lead form or converted sales. The main benefit to affiliate marketing is that it’s a ...Read More →How to Be Successful with Website Personalization
August 8, 2019Website personalization is the process of creating customized experiences for the people who visit your website. This gets a far better response than a generic website that appeals to no one in particular. Personalization can be tricky. If you don’t personalize your website enough, you won’t connect with the right people. If you go overboard with ...Read More →Five Quick Tips to Boost SEO in 2019
August 5, 2019Search engine optimization in Jackson MS looks a lot different than it used to. Rather than stuffing content with keywords, SEO is now focused on factors like content quality, optimization, page speed and mobile friendliness. And, as people start searching the internet using their voice, we can expect that SEO will focus on semantics. It ...Read More →3 Popular Website Features that May Be Hurting Your Conversion Rate
August 1, 2019New site features are added all the time, but this doesn’t make them the right fit for your site. You have an audience to satisfy, so you must think clearly about the features you add and what value they bring to users. Remember, less is more, especially when you want visitors to complete a desired ...Read More →Keep Your Brand Fresh with these Social Media Content Ideas
July 29, 2019The last thing you want to do is create social media content just for the sake of it. Rather than boring your audience with another predictable post, leave them feeling happy, engaged and inspired. Following a highly strategic and targeted social content calendar ensures each post is working toward your larger goals. In this post, our ...Read More →5 Reasons Your Brand Needs a YouTube Channel
July 18, 2019Is your brand on YouTube? It should be. YouTube has over 1.9 billion monthly active logged-in users. Roughly 400 hours of video are uploaded to the network every minute, and over one billion hours of video are watched daily. With so much content to enjoy, people can’t help but get hooked. In fact, many people prefer to ...Read More →