TAKE Action

    Our Blog

    • 6 Tips for Reducing Shopping Cart Abandonment

      Did you know that the average shopping cart abandonment rate is 69 percent? This means that for every 100 people who visit your website, 69 leave without buying anything. There are many reasons why people decide not to complete their purchase, such as unexpected shipping costs and poor navigation. While you can’t win every customer, there ...
      Read More →
    • 5 Content Formats to Grab Your Audience’s Attention

      Are you curious to know what types of content are most effective? Each company has a unique audience, so you’ll have to experiment with different types of content to see what your readers like best. That said, there are some forms of content that are worth exploring regardless of your audience. For example, the human ...
      Read More →
    • Simple Strategies for Improving Site Speed

      Time runs our world. It dictates where we are supposed to be and how long we have to spend on things. Not following time can land us into trouble – a lost job or a missed opportunity with a client. Knowing how important time is, you can’t ignore it when it comes to other aspects of ...
      Read More →
    • Must-Have Qualities that Your Digital Marketing Firm Should Have

      When looking to partner with a digital marketing agency in Baton Rouge, there are many things that you must take into consideration. What makes this process difficult is that there are tens of thousands of internet marketing firms that all look great and promise great things. So, how do you go about narrowing down your ...
      Read More →
    • LinkedIn Strategies for Small Businesses

      Small business owners are some of the hardest working people out there. They wear many hats, as they are responsible for increasing sales, delivering customer service, managing bookkeeping, running marketing campaigns and more. Adding LinkedIn to the to-do list might sound overburdening, but small businesses cannot afford to overlook this channel. LinkedIn is one of the ...
      Read More →
    • Is Affiliate Marketing Right for Your Brand

      Affiliate marketing is the process of earning money by promoting other people’s products. Essentially, people find a product they like, promote it and earn rewards for completing desired actions. These actions could be visits to your site, completion of a lead form or converted sales. The main benefit to affiliate marketing is that it’s a ...
      Read More →
    • How to Be Successful with Website Personalization

      Website personalization is the process of creating customized experiences for the people who visit your website. This gets a far better response than a generic website that appeals to no one in particular. Personalization can be tricky. If you don’t personalize your website enough, you won’t connect with the right people. If you go overboard with ...
      Read More →
    • Five Quick Tips to Boost SEO in 2019

      Search engine optimization in Jackson MS looks a lot different than it used to. Rather than stuffing content with keywords, SEO is now focused on factors like content quality, optimization, page speed and mobile friendliness. And, as people start searching the internet using their voice, we can expect that SEO will focus on semantics. It ...
      Read More →
    • 3 Popular Website Features that May Be Hurting Your Conversion Rate

      New site features are added all the time, but this doesn’t make them the right fit for your site. You have an audience to satisfy, so you must think clearly about the features you add and what value they bring to users. Remember, less is more, especially when you want visitors to complete a desired ...
      Read More →
    • Keep Your Brand Fresh with these Social Media Content Ideas

      The last thing you want to do is create social media content just for the sake of it. Rather than boring your audience with another predictable post, leave them feeling happy, engaged and inspired. Following a highly strategic and targeted social content calendar ensures each post is working toward your larger goals.  In this post, our ...
      Read More →
    yes
    CLIENT Testimonials

    I call Burns Smith my guru. Burns Smith is just helping me with my internet presence. I'm in real estate, and he is helping me with that, to just kind of help me get in front of more people. He is very quick to respond, very personable, and very quick to do face-to-face meetings. It seems he is always available, and he is very knowledgeable about the industry. I call him my guru.

    Burns Smith and WSI Star Web Solutions has been handling our web development needs for over five years now. They built our website and manage our SEO program, for which we are very pleased with the results. I would highly recommend them. - K. Smith, Medical Device Company, Atlanta GA.

    Kathryn Smith

    Burns Smith and WSI Star Web solutions have been handling our website and internet marketing for many years. Their service is always very responsive and the internet marketing program generates us many leads.

    Blog
    Menu