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    • Why is Organic Traffic the Most Important Type of Traffic

      Organic traffic is the most important type of traffic. Paid traffic is important, too, because it’s fast and efficient. However, as soon as you stop paying for the traffic, your visibility goes away. Also, only about half of people searching online will click on an ad. Organic traffic provides you with long-term, low-cost traffic that ...
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    • Putting Together a Helpful FAQ Page for Your Site

      Your Frequently Asked Questions (FAQ) page is one of the most important pages on your website. This is the place where customers go when they want to answer a question or clarify a detail before placing an order. Having a strong, useful FAQ page instills buyer confidence, frees up customer service and also improves search ...
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    • 8 Reasons Why Social Media Marketing Should be Part of Your Strategy

        Social media marketing in New Orleans can help grow your business by increasing brand awareness, boosting traffic, and showcasing your products and services. However, 50 percent of small businesses are not using social media marketing to promote their business. This is a huge number! If you have yet to take advantage of social media marketing, now ...
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    • Mobile Friendly vs. Responsive – What’s the Difference?

      When was the last time you pulled out your phone to answer a question quickly? Probably multiple times a day! More people own and use smartphones than ever before, and this trend will continue. This is why it’s important to consider your web design in Baton Rouge and how it functions on mobile. If you ...
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    • How to Manage Your PPC During the COVID-19 Outbreak

      The livelihoods of many businesses have been turned upside down almost instantly due to the COVID-19 pandemic. We’re seeing many businesses shut down across the U.S. and the world, with no real knowledge of when they’ll be open. This requires businesses to be patient yet creative with this ever-changing environment. One of the questions we’re hearing ...
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    • How to Improve SEO on Your Mobile Site

      Looking to improve SEO on your mobile site? With more people visiting websites through their mobile devices, it’s crucial that your mobile site can be found through proper search engine optimization in Jackson MS. Online marketing for mobile sites is not that different from standard SEO practices, though you’ll want to pay attention to certain ...
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    • 7 Live Chat Benefits You Don’t Want to Ignore

      If you’ve been thinking about adding live chat to your website, now has never been a better time. With advances in technology, live chat is an accessible and affordable addition to your current internet marketing in Jackson MS. Even though live chat and instant messenger platforms do share some similarities, they are distinct platforms with their ...
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    • Proven Strategies for Growing Your Domain Authority

      Search engine optimization in Baton Rouge is a real concern for anyone who manages a website. It’s difficult to secure a spot on the first page of Google search results, but without this placement, your audience won’t find you. Thankfully, there are many things you can do to improve your rankings and ensure more of ...
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    • Latest SEO Trends You Don’t Want to Miss

      Search engine optimization in Jackson MS doesn’t change as much as it used to, but there are still trends you’ll want to keep an eye on. This knowledge will help you maintain your rankings and keep one step ahead of your competitors. Taking your attention off SEO for even a short time can result in ...
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    • How to Find and Remove Toxic Backlinks from Your Site

      Backlinks are important to Mississippi SEO because they tell the search engines that your content is valuable. If lots of websites link back to yours, the search engines are more likely to recommend your content to others, improving search rankings and visibility. But not all backlinks are created equal. Just as there are “good” backlinks, ...
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    CLIENT Testimonials

    I call Burns Smith my guru. Burns Smith is just helping me with my internet presence. I'm in real estate, and he is helping me with that, to just kind of help me get in front of more people. He is very quick to respond, very personable, and very quick to do face-to-face meetings. It seems he is always available, and he is very knowledgeable about the industry. I call him my guru.

    Burns Smith and WSI Star Web Solutions has been handling our web development needs for over five years now. They built our website and manage our SEO program, for which we are very pleased with the results. I would highly recommend them. - K. Smith, Medical Device Company, Atlanta GA.

    Kathryn Smith

    Burns Smith and WSI Star Web solutions have been handling our website and internet marketing for many years. Their service is always very responsive and the internet marketing program generates us many leads.