Our Blog

  • 7 Tips for Writing LinkedIn Posts that Get Noticed

    LinkedIn is one of the most trusted social media networks for professionals. If you’re a B2B professional, you’ll definitely want to post some of your content to this channel. But learning how to write a post on LinkedIn means learning a different set of rules. LinkedIn has its own unique algorithm that determines which posts ...
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  • Web Design Costs – What to Expect When Building a Site

    Every business benefits from having a website. People are looking for you online and having a website allows them to find you and learn a bit about your business. Of course, the cost of web design in Baton Rouge is an issue for many businesses. The good news is that you can build a great ...
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  • Viral Content Is Creating It Worth Your Time

    Every brand dreams of going viral. How nice would it be to create content that drives tons of traffic to your website and leads you to sell out of your products or services? But going viral isn’t easy. You’re competing with millions of brands, not to mention your products and services must be valuable to ...
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  • Top 7 Ways to Improve Blog Readability

    If you have a company blog, you probably already know about “readability” and its impact on gaining fans, subscribers, customers and shares. “Readability” refers to how easy and enjoyable something is to read. When readers can easily understand your message, they’re more likely to stay on your site and convert. Many factors influence your content’s readability, ...
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  • Split Testing – How to Improve Your Web Design

    Split testing is a great way to improve your web design in Baton Rouge. All you have to do is create two versions of your web page and see how they compare to each other. You can split test pretty much anything, though it’s best to focus on conversions or specific actions that visitors take ...
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  • 5 Tips for Generating More Leads on Your Website

    Looking to connect your audience to your brand without making your calls to action (CTAs) too pushy? Luckily, there are some creative ways to generate more leads on your website without overwhelming your audience. In this post, we’ll cover five of our favorite lead generation and conversion strategies. Let’s dig in! Launch a Newsletter One ...
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  • How a Digital Marketing Agency Can Help Your Startup

    If you’re a startup business, there are many challenges you’ll face today and in the future. The hope is that these challenges will all be worth it as you start growing and carrying out your dream. Fortunately, you’re not alone in your endeavors. There are a number of experts who can help you along the ...
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  • Common SEO Mistakes You Might Still Be Making

    Are you struggling to get your website to appear on the first page of the search results? The competition is fierce, but that doesn’t mean you can’t make your website more visible. By ramping up your efforts for search engine optimization in New Orleans, you can increase visibility, boost traffic to your website and convert ...
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  • When is the Best Time to Post on Social Media

    Do you want to see more engagement from your social media marketing in New Orleans? Posting at the right time can make a big difference in the engagement you see from your audience. And, as you start getting more likes, comments and shares, your posts will become more visible. Now, it’s important to know that there ...
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  • 3 Things to Know about Using LinkedIn for Content Marketing

    If you are active on LinkedIn, you already know that there’s plenty to appreciate about this platform. Designed for business professionals, LinkedIn is a fabulous tool for small business owners who want to share their products and services and provide additional opportunities to be found in the search results. About four years ago, LinkedIn opened its ...
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CLIENT Testimonials

I call Burns Smith my guru. Burns Smith is just helping me with my internet presence. I'm in real estate, and he is helping me with that, to just kind of help me get in front of more people. He is very quick to respond, very personable, and very quick to do face-to-face meetings. It seems he is always available, and he is very knowledgeable about the industry. I call him my guru.

Burns Smith and WSI Star Web Solutions has been handling our web development needs for over five years now. They built our website and manage our SEO program, for which we are very pleased with the results. I would highly recommend them. - K. Smith, Medical Device Company, Atlanta GA.

Kathryn Smith

Burns Smith and WSI Star Web solutions have been handling our website and internet marketing for many years. Their service is always very responsive and the internet marketing program generates us many leads.