When people look for information online, they don’t want false or misleading content. They want the facts, and usually, they want these facts broken down in a way that’s easy to read and understand. Fortunately, users don’t have to sort through thousands of pages of content to find what they need. Google delivers the best […]
Category Archives: Blog
3 Tips to Follow When Adding Hyperlinks to Your Content
As you create content for a wide audience, it’s important that you make sure it’s performing to its full potential. After all, you don’t want to spend time and money producing content if it’s lacking basic SEO principles. And one of the best ways to ensure your content is doing what it’s supposed to is […]
5 SEO Myths That Can Hurt Your Rankings
Search engine optimization in Baton Rouge is complex, and because of this, there are a number of misconceptions floating around. How do you know what information to trust and what information to ignore? In this post, we’ll explore some of the most common SEO myths and the tactics you should be using for the best […]
Web Design Costs – What to Expect When Building a Site
Every business benefits from having a website. People are looking for you online and having a website allows them to find you and learn a bit about your business. Of course, the cost of web design in Baton Rouge is an issue for many businesses. The good news is that you can build a great […]
7 Tips for Writing LinkedIn Posts that Get Noticed
LinkedIn is one of the most trusted social media networks for professionals. If you’re a B2B professional, you’ll definitely want to post some of your content to this channel. But learning how to write a post on LinkedIn means learning a different set of rules. LinkedIn has its own unique algorithm that determines which posts […]
Viral Content Is Creating It Worth Your Time
Every brand dreams of going viral. How nice would it be to create content that drives tons of traffic to your website and leads you to sell out of your products or services? But going viral isn’t easy. You’re competing with millions of brands, not to mention your products and services must be valuable to […]
Top 7 Ways to Improve Blog Readability
If you have a company blog, you probably already know about “readability” and its impact on gaining fans, subscribers, customers and shares. “Readability” refers to how easy and enjoyable something is to read. When readers can easily understand your message, they’re more likely to stay on your site and convert. Many factors influence your content’s […]
Split Testing – How to Improve Your Web Design
Split testing is a great way to improve your web design in Baton Rouge. All you have to do is create two versions of your web page and see how they compare to each other. You can split test pretty much anything, though it’s best to focus on conversions or specific actions that visitors take […]
5 Tips for Generating More Leads on Your Website
Looking to connect your audience to your brand without making your calls to action (CTAs) too pushy? Luckily, there are some creative ways to generate more leads on your website without overwhelming your audience. In this post, we’ll cover five of our favorite lead generation and conversion strategies. Let’s dig in! Launch a Newsletter One […]
How a Digital Marketing Agency Can Help Your Startup
If you’re a startup business, there are many challenges you’ll face today and in the future. The hope is that these challenges will all be worth it as you start growing and carrying out your dream. Fortunately, you’re not alone in your endeavors. There are a number of experts who can help you along the […]