Did You Know You Could Do These 10 Things on LinkedIn? LinkedIn is more than just a place to connect with other professionals. It’s a network that allows you to engage in conversation, post content, look for new jobs and wish colleagues a happy birthday. For as much as you can do on LinkedIn, chances …
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Why the Customer Experience Must Include Mobile When thinking about the customer experience, it is absolutely critical that you include mobile in your thinking. Mobile is a major touch point for many customers. With mobile searches surpassing desktop searches as of last year, it’s clear that the mobile experience cannot be ignored. In fact, some …
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3 Tips for Keeping Your Mobile Audience Engaged Once you’ve created a mobile app, you may think that the hard work is complete. Unfortunately, it’s only just begun. Getting users to continue using your app is the real challenge. It’s a common issue for app developers, but that doesn’t make it any less frustrating. Over …
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5 Landing Page Mistakes and Why to Avoid Them Few things in life are truly perfect. Your landing pages included. It’s very difficult to create the perfect landing page that converts the majority of your visitors. Thank heavens for the ability to split test so that you can at least get an idea of the …
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Tips for Creating a Killer Mobile Marketing Strategy Are you interested in amping up your mobile marketing strategy? Creating an effective mobile marketing campaign is crucial if you want to connect with your mobile audience and surpass your competition. More than ever before, people are connected to their mobile devices and using them to research …
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5 Barriers Hurting Your Conversion Rates One of the main purposes of having a website is to convert traffic into leads. If you’re not seeing this happen, it could be that your website is doing you more harm than good. If this is the case, the solution could be something easy, such as a new, …
Signs Your Website Needs an Update It’s not always easy to determine if your website needs an update. If you haven’t updated your site in some time, it’s likely that it could benefit from a facelift. Likewise if you feel that your website doesn’t stack up to the competition. If you are embarrassed to point …
How to Build Trust on Social Media By now, your company probably has some type of presence on social media. But you may have found that it’s getting more difficult to reach your audience. People are growing tired of being advertised to, and they are especially good at tuning out automated, robotic messaging. Building trust …
What are the Benefits of Guest Blogging? Have you been asked to provide someone with a guest blog? You may be flattered at the gesture, but what does it really mean to guest blog, and what benefits will it bring your business? Typically speaking, guest blogging is a great opportunity to gain a bigger following …
Try These 8 Tips to Get More Followers on Instagram By now you probably know that Instagram is a growing channel that lets businesses engage their customers. You can use the channel to humanize your brand, highlight your product or service, recruit future employees, entertain customers and generate new business. The thing is, it’s hard …
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