What Elements Make Video Content Most Likely to Go Viral It’s no secret that video marketing carries extensive benefits for your brand. Videos have been known to increase sales, drive additional traffic to websites and entertain customers. But they’ve also been known to involve a lot of time, money and hassle, so some brands feel …
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Clean Up Your Content Strategy for Fall If you didn’t get a chance to clean up your content marketing strategy for the spring, you have another chance – fall! It’s important to give your content marketing plan a fresh update from time to time to ensure that it’s covering trending topics, speaking to the right …
10 Tips For Small Businesses On Managing Business Online You can spend all the money in the world to perfect your brand’s image, but if you don’t deliver on what your brand promises, your reputation will suffer. Your brand has a reputation, just as all others do. It’s based on the sum of what people …
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5 Reasons Mobile Users Aren’t Converting on Your Landing Pages Are you having trouble getting mobile users to convert on your landing pages? If so, this post is for you! We are going to review five potential reasons why users aren’t converting and what you can do about them. While you’ve probably been working with …
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Content Marketing Tips for Small Businesses No matter what type of business you are running, the key to online success is creating content your potential audience will find useful. Content marketing means creating content that will help you to find new customers and keep the ones you have. When it’s done right, in a high-quality …
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Top 8 Ranking Factors for Local SEO Local SEO is getting more complicated due to the fact that only three listings show up in the search results, and also because of ads competing for the local space. The environment is highly competitive, so in order to have a decent ranking, you have to be spot …
Thinking about Marketing Automation? Here are 3 Questions to Ask Yourself For some business owners, the decision to use marketing automation doesn’t come easy. Marketing automation is a powerful, valuable tool that allows you to streamline tasks, manage multi channel campaigns and track your budget. It also facilitates relationships with your customers because you can …
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Did You Know You Could Do These 10 Things on LinkedIn? LinkedIn is more than just a place to connect with other professionals. It’s a network that allows you to engage in conversation, post content, look for new jobs and wish colleagues a happy birthday. For as much as you can do on LinkedIn, chances …
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Why the Customer Experience Must Include Mobile When thinking about the customer experience, it is absolutely critical that you include mobile in your thinking. Mobile is a major touch point for many customers. With mobile searches surpassing desktop searches as of last year, it’s clear that the mobile experience cannot be ignored. In fact, some …
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3 Tips for Keeping Your Mobile Audience Engaged Once you’ve created a mobile app, you may think that the hard work is complete. Unfortunately, it’s only just begun. Getting users to continue using your app is the real challenge. It’s a common issue for app developers, but that doesn’t make it any less frustrating. Over …
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